Reddit helps shoppers vet AI advice: Consumers check AI recommendations on Reddit, giving brands purchase influence that clicks may not capture.
Streaming churn fragments advertiser reach: More consumers cancel after watching, making content adjacency useful for reaching audiences wherever they go.
Experiences, dining, and Gen Z-focused tenants are increasing visits and time spent at top-tier shopping centers.
Its focus on backend efficiency could help, but delaying consumer-facing AI may leave room for competitors.
Trusted voices assuage price-sensitive consumers, but the effect is far stronger among younger shoppers.
A more competitive running market is testing whether brand discipline or broader availability delivers stronger long-term results
US adults are pulling back applying for lines of credit, forcing issuers upstream.
Amex’s pop-ups need to captivate younger consumers’ attention as the cohorts gains buying power.
A new FDA proposal would require food brands to defend ingredients “generally recognized as safe” and make nutrition info more publicly available.
51% of US digital food and beverage buyers purchased food or beverage on Amazon, including AmazonFresh and Whole Foods, in the past 30 days, according to a May survey from Bizrate Insights and EMARKETER.
Issuers have an opportunity to win consumers back and build stronger loyalty.
Paze needs to onboard more merchants if it’s going to translate that bump into sustained adoption.
Travel platforms should integrate into AI platforms that prioritize security to retain commercial users’ trust in agent delegation.
Media companies, tech giants, and retailers could face dramatic shifts if sports viewership declines, Meta loses billions in youth safety lawsuits, or AI transforms every product placement into personalized ad inventory. Sports rights spending is on track to hit about $70 billion a year by 2030, and every dollar of it comes out of something else. "The amount that media companies are paying for sports rights continues to climb. It's gonna be about $70 billion a year by 2030, and it's taking away from what they do otherwise," said our analyst Ross Benes on a recent episode of "Behind the Numbers." Three scenarios below look unlikely today. Each would rewrite how these businesses operate.
In July 2026, we analyzed 14,540 ChatGPT recommendations across 20 apparel and fashion categories to compile the EMARKETER AI Visibility Index.
Back-to-school shopping isn't over when students walk through the classroom door. With $85 billion in US retail sales expected this year and nearly half of parents planning to buy only essentials upfront before replenishing later,
Football season is a delivery app season. As the 2026 NFL and college football seasons kick off, fans will be inviting friends and family over to watch the games, and they will be ordering the snacks and drinks to feed them. That gives brands a window through commerce networks to reach hungry fans on delivery apps, introduce new products, and help them plan the right mix for their guests.
A partnership may be more realistic than a takeover, but getting eBay on board looks unlikely.
More brands chase sales abroad as tariffs, inflation, and softer spending squeeze home markets.
The nationwide expansion gives budget-conscious shoppers another reason to visit as furniture demand remains uneven.