As delivery markets mature, acquiring Delivery Hero strengthens Uber's global platform and its appeal to multinational advertisers.
Chipotle turns fan attention into first-party data.
Mexico marks a high-profile expansion, though Canada and Europe may offer a smoother path than competing with authentic local cuisine.
Ingredient removals and limited public details could shape consumer perceptions before investigators reach conclusions.
Diners are favoring fast-casual and full-service restaurants that deliver better quality, convenience, or experience.
Rather than relying on discounts alone, the limited Pasta Pass creates attention that extends well beyond its sales.
Event enthusiasm lifts spending despite inflation and budget pressures.
GLP-1 users buy more produce and less fast food, forcing grocers and QSRs to adapt.
Host cities saw late-night traffic and revenue climb sharply.
LongHorn thrives by pairing value with quality, while mid-tier concepts struggle to stand out.
Yum Brands sells the chain after years of competitive erosion.
Expanding into European dining platforms makes Resy more useful for US travelers and Europeans.
As rivals gain ground, the chain refreshes nearly every part of the experience.
Few global events command this level of attention, which is why companies are investing heavily.
A Subway tie-in challenges DoorDash, and echoes an Amazon misstep.
Half (50%) of US adults said they didn't notice any offers during their most recent restaurant purchase, compared with 46% in retail and 32% in groceries, according to a March 2026 PYMNTS Intelligence study conducted by FIS.
Taco Bell's app reached 17.2 million US unique visitors in March 2026, up from 14.8 million a year earlier and overtaking Domino's as the second most-visited fast food app behind McDonald's, according to a May 2026 Comscore report.
With 71% of Canadians cutting back on US brands, localization will make or break it.
Media, events, and LTO buzz double brand recall as revenues climb 31%.
Iran conflict and weak sentiment curb visits, making value menus the main draw.