Retailers must stock more staple and perishable foods, a change that may boost nutritious options but burdens smaller sellers.
BHN sees TikTok Shop’s intense growth as an opportunity to snag more young social ecommerce buyers’ spend.
44% of US college sports fans say sponsorship influences their purchase decisions, including 14% who actively prioritize sponsored brands, according to a February study from Big Chalk.
Rising prices drive consumers to use credit cards and BNPL to make ends meet.
Although the US economy is facing hard financial times due to rising gas prices and other headwinds, consumers expect to up their spending this summer, according to a Spring 2026 survey by Optimove Research.
TikTok turns travel inspiration into bookings: Hotel and experience booking tests a super app model that blends content, commerce, and commission.
Ultra-fast delivery widens the retailer’s grocery edge and raises stakes for rivals, as well as Instacart and DoorDash.
OpenAI experiments with feed ads: Beta tool converts retail catalogs into ChatGPT ads, linking spend to intent-driven chats.
Troubled user experience dogged the platform, but helpful tabs and new features could streamline the app.
Both Google Pay and the BNPL firms may get a lift from AI- and installment-eager Gen Zers.
Shipping stress nears pandemic highs as fuel spikes squeeze profits and dent demand.
Traffic rises across formats as young shoppers seek social hubs and in-store discovery.
65% of US marketers and agency executives say digital billboards best support connected commerce goals, the top OOH format named in OAAA and Winterberry Group's March 2026 report.
Retail strategy is getting more complex, but the customer journey isn’t necessarily getting better. As brands invest in new channels, emerging tech, and reimagined experiences, many are still falling short on the fundamentals that actually drive discovery, conversion, and loyalty.
The company’s agentic commerce expansion underscores diverging adoption trends in the US and China.
Lower prices lift sales and share, even as store openings and other pressures weigh on margins.
63% say they’ve stopped buying, even as discovery power stays strong.
AI product links go mainstream: Nearly 30% of users turn to AI for links, making discovery a cross-generational entry point.
35% of US QSR loyalty members say points expiring too quickly is their top frustration with loyalty programs, the No. 1 complaint in Alchemer's March 2026 study, eight points clear of the next gripe.
Media, events, and LTO buzz double brand recall as revenues climb 31%.