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Industry KPI Results
> Email Unsubscribe Rates

Email Unsubscribe Rates

The percentage of email recipients who choose to opt out or unsubscribe from an email list

By Region
By Country
By Industry
By Message Type
By Region, Industry and Type
GetResponse
Source
Methodology
Notes
Updated: 2023
GetResponse
GetResponse is an email marketing and automation platform.
Updated: 2023
GetResponse
Data is from the July 2024 GetResponse report "2024 Email Marketing Benchmarks" and based on a comprehensive analysis of approximately 7 billion messages, drawn from a pool of nearly 30 billion emails sent by GetResponse customers in 2023.
Updated: 2023
GetResponse
Data represents activity among GetResponse clients, broader industry metrics may vary. The percentage of email recipients who choose to opt out or unsubscribe from an email list.
Updated: 2023
GetResponse
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