Newsletter sign-up
Contact Sales:1-800-405-0844
Podcast Listener Growth
Overall
Source: EMARKETER Forecast, September 2025 - January 2026
Note: internet users of any age who listen to or watch a podcast via digital stream or direct download on any device at least once per month
Additional Note: Podcasts are audio-first, serialized episodes designed to be fully experienced through listening alone. They may be distributed on video platforms, but if visual elements are required, the content is considered a video program. Internet users who listen to or watch podcasts via video platforms (e.g., YouTube) are included. (1) Other Latin America includes Anguilla, Antigua and Barbuda, Aruba, Bahamas, Barbados, Belize, Bolivia, Cayman Islands, Chile, Colombia, Costa Rica, Cuba, Dominica, Dominican Republic, Ecuador, El Salvador, Grenada, Guatemala, Guyana, Haiti, Honduras, Jamaica, Montserrat, Netherlands Antilles, Nicaragua, Panama, Paraguay, Peru, Saint-Barthelemy, Saint Kitts and Nevis, Saint Lucia, Saint Martin, Saint Vincent and the Grenadines, Suriname, Trinidad and Tobago, Turks and Caicos Islands, Uruguay, Venezuela, Virgin Islands (British), Virgin Islands; (2) Other Western Europe includes Andorra, Austria, Belgium, Denmark, Faroe Islands, Finland, Gibraltar, Greece, Greenland, Guernsey, Iceland, Ireland, Isle of Man, Jersey, Liechtenstein, Luxembourg, Malta, Monaco, Netherlands, Norway, Portugal, San Marino, Sweden, Switzerland.
Methodology: Estimates are based on the analysis of survey and traffic data from research firms and regulatory agencies; historical trends; and country-specific demographic and socioeconomic factors.