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Broadcaster Video-On-Demand Viewers
Overall
Internet Users
by Activity
Broadcaster Video-On-Demand Viewers
Digital Audio Listeners
Digital Gamers
Digital Video Viewers
Facebook Users
X (formerly Twitter) Users
Social Network Users
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Source & Notes
Data Table
Source: EMARKETER Forecast- January 2026 
Note: individuals of any age who watch video at least once per month via any traditional UK public service broadcaster that makes video content accessible online and on-demand; includes services such as All 4, BBC iPlayer, ITVX, and My6
Methodology: Estimates are based on the analysis of survey and web traffic data from research firms and regulatory agencies, the growth trajectory of major video sites, historical trends, internet and mobile adoption trends, and demographic adoption trends.
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