Products

Data is from the monthly reporting of campaign performance from major ad-selling platforms such as Google, Facebook and LinkedIn. The report analyzed campaigns from October 1, 2023 to April 30, 2024, with a focus on ad costs, conversion rates and ad engagement. Metrics are based on aggregated and anonymized campaign performance data from Databox clients that fall into 13 listed verticals.

Updated: Jun-2025

Databox

Data represents activity among Databox clients, broader industry metrics may vary. Google ad cost is the total amount spent on Google ads during a specified period.

Updated: Jun-2025

Databox

Already have a subscription?

Access All Industry KPIs

Gain access to reliable data presented in clear and intelligible displays for quick understanding and decision making on the most important topics related to your industry

Learn More

Products

Events & Resources

Topics

Latest Articles

When BNPL moves into the monthly budget, payment awareness falls apart

Robo-advisory may be the gateway to human-advised relationships

Wealth advisors are branching out into lifestyle services

JPMorgan pursues wealth management for professional athletes

Shoptalk 2026 preview: AI, retail media, and the new rules of discovery

Rare disease audiences gravitate toward non-traditional health information sources

Expiring ACA subsidies drive up uninsured rates, force consumers to switch plans

Pinterest’s spring 2026 search trends favor mini upgrades over remodels

Lilly’s new GLP-1 posts strong weight loss in diabetes study

Maryland bill pushes for transparency in disease awareness ads

About

Google Ad Cost

Access All Industry KPIs

Coverage Areas →

Coverage Areas →

Advertising & Marketing

Health

Ecommerce & Retail

Technology

Financial Services

More Topics

Geographies

EMARKETER

Media Services

Free Content

Contact Us →

Worldwide HQ

Sales Inquiries