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May 15, 2025

Potential Tariff-Related Impacts on Holiday Toys US Mothers Are Concerned About, April 2025 (% of respondents)

Potential Tariff-Related Impacts on Holiday Toys US Mothers Are Concerned About, April 2025 (% of respondents)

Featured In

Hasbro and Mattel feel the ripple effects of trade uncertainty across retail‘Kidults’ and IP-fueled licensing drive US toy industry reboundTariffs drive retailers to pare selectionTwo prominent toy manufacturers are in very different situations heading into the holidays

Chart Title

Potential Tariff-Related Impacts on Holiday Toys US Mothers Are Concerned About, April 2025 (% of respondents)

Publication Date

May 15, 2025

Sources

Source information is only available to PRO subscribers.

Featured In

Hasbro and Mattel feel the ripple effects of trade uncertainty across retail‘Kidults’ and IP-fueled licensing drive US toy industry reboundTariffs drive retailers to pare selectionTwo prominent toy manufacturers are in very different situations heading into the holidays
Topics
Holiday & Seasonal ShoppingConsumer BehaviorMothersUnited States
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Potential Tariff-Related Impacts on Holiday Toys US Mothers Are Concerned About, April 2025 (% of respondents) | EMARKETER